Social Media
Blog

Related posts

View all

Target Market logo on a light blue rectangular background.
Branding
Social Media

Social Media Branding 101: From Profile Pic to Bio

Target Market logo on a light blue rectangular background.
AI in Marketing
Google Ads
SEO

Google’s AI Evolution: What Marketers Need to Know Now (and Next)

Target Market logo on a light blue rectangular background.
SEO

How to Optimize Your Google Business Profile

Target Market logo on a light blue rectangular background.
Website Design

WordPress vs. Webflow Pros, Cons, and Real-World Use Cases

Target Market logo on a light blue rectangular background.
Content Marketing
SEO

Content Refreshing How to Update Old Content for Better SEO Results

Target Market logo on a light blue rectangular background.
Digital Marketing
SEO

How to Use Google Search Console Data to Supercharge Your Digital Marketing Strategy

Blog
>
Current Post

Upcoming Social Media Trends for 2019

categories
No items found.
Dec 17, 2018
Target Market Logo on a light blue background.

The countdown to 2019 is on! A new year brings new opportunities and features to improve your business’s overall social media presence. While we may have seen these social media trends in the past, they are constantly evolving and becoming essential for your accounts. As you’re preparing for the new year, keep an eye out for any upcoming trends that may appear. Here are four trends we’re watching for in the coming year:

Engagement

Engagement is becoming more and more important. Facebook and Instagram have said the algorithm prioritizes and favors posts with genuine conversation. As it becomes harder to get noticed through organic content, try engaging more with your followers by responding to their comments.

Stories

We know you're familiar with Stories by now and they’re only getting more popular. The feature can be seen on Instagram, Facebook, Snapchat, and is now being tested on LinkedIn. Therefore, if you haven’t jumped on the Story train by now, it’s time. In the new year, try being more authentic and spontaneous with your Stories. These only last for 24 hours and are meant to be raw but fun!

Video

Businesses are making the shift from written content to more video content to connect with their followers. This especially includes Live videos. Companies can share more insight here on events, announcements, and getting to know them.

The End of Bots

Many accounts on Instagram have used third-party applications to artificially grow their follower count. However, recently Instagram has been really cracking down on these bot followers and cleaning up inauthentic likes, follows, and comments. 2019 will show that the number of followers isn’t as important as it once was. Your content and engagement will be the true test. Ready to invest in your social media for 2019? Which social media trends are you most excited for? Give us a call at (888) 632-4499 to set up your free consultation today! Happy New Year!

Share this post
.........
Copied