Br eak new gro und

A brand + experience design agency for those with ambition

Our Work

Featured Projects

Bullet-proof strategy meets category-defining creative and flawless execution. Learn how TargetMarket helps ambitious organizations move at the speed of culture.

Carmella’s Cafe and Dessert Bar needed an online presence that was as enticing as their delicious ... Read More cakes, pastries, and cocktails. Services for this local spot included a custom website catered to their online ordering needs, quarterly photo and video shoots with corresponding social media content to showcase their showstopping desserts, and a dedicated ad campaign to increase their online visibility.

The Daniel Island Yacht Club came to TargetMarket for a brand refresh that could help usher in the n ... Read More ext generation. of sailors and boaters. A new logo and design were accompanied by high-quality photography and video content, as well as a variety of print projects to help update the interior and exterior of the yacht club.

Coming from TargetMarket CEO Nick Nydegger and Head of Video Services, Chris Hanclosky, RIFT Studios ... Read More is a 3,000-square-foot production studio allowing Charleston-area creatives a chance to film, record, and shoot in a studio designed with their interests in mind. With help from curated branding and design, a consistent social media presence, and a custom website, RIFT studios has become a central part of many productions ranging from network television shows to commercials and high-profile interviews.

Insights

Insights + Perspectives

Go behind the scenes and discover the processes, strategies, and insights that drive our creativity, culture, and, ultimately, our clients’ success.

Digital Marketing

5 Benefits Of An Agency vs. An In-House Marketing Position

Since its emergence, one of the most significant debates in the marketing industry is whether to hire an agency or keep it in-house. You may be thinking, “A marketing agency is bound to believe that they are the better option versus considering an in-house marketing position.” However, as experts in our field of full-service marketing, we know the numerous benefits…

Graphic Design

Top 8 Graphic Design Trends for 2023

Design aesthetics are constantly changing. Each year brings new fashion, interior design, and digital design trends. Fortunately for us in the digital world, playing with graphic design trends on your social media page or website is a little easier than decorating a room in your house to fit the latest aesthetic of the moment. To get you up to date…

Social Media

5 Social Media Marketing Trends for 2023

The years move fast, but social media moves faster. Staying informed on social media marketing trends is crucial for brands to boost engagement, reach, and conversion rates while simultaneously building customer loyalty and a unique brand impression. Here at TargetMarket, we know a thing or two about staying up to date with the latest social media marketing trends. Check out…

Uncategorized

TargetMarket’s 2022 Holiday Gift Guide

To help get you started with your holiday shopping (or help with the finishing touches if you’re an overachiever) we’re sharing our second annual holiday gift guide! Last year the category was productivity, but this year, we had the team at TargetMarket share the items that they just can’t live without. Our roundup is eclectic, just like the TargetMarket team,…

Uncategorized

Paid Ads 101: The Importance Of Paid Ads

It’s a typical day: You scroll through your Instagram/Facebook feed in the morning while drinking your coffee, you log into LinkedIn at work to catch-up on the latest industry news, and in the afternoon you Google a new restaurant to try for dinner. What do all of these activities have in common? Chances are when using all of these platforms…

Website Design

Working with Designers: A Quick Guide to Creative Collaboration

Think About What You Like and What You Want BEFORE You Start the Process Research things you like before you meet with creatives. Give designers as much information as possible from the start. Examples can do a world of good and imagery often communicates with a designer better than words or descriptions. Be Open to New Ideas Be willing to…

Website Design

5 Ways to Make Your Website Stand Out

Amidst the millions of websites out there, you may have wondered how to have your website stand out among all of the competition. With so many different styles of webpages, fonts, and themes, it can be overwhelming to first start building your new website or even to make edits to an existing site. Did you know it takes around 50…

Services

Areas of Focus

We create digital experiences and brand identities that elevate and position businesses to achieve unprecedented growth. Since day one, our focus has been on providing strategies and services that set our clients up to succeed in today’s dynamic, ever-evolving world.

Who else is excited about @topgolf opening in CHS? TargetMarket-owned @charleston.printing got in on the action by helping to create some signage ⛳️
In our latest blog, we’re diving deep and discussing the debate between whether to choose a marketing agency or hire an in-house marketing position for your company. Check it out by clicking on the link in our bio.
We’re always grateful when clients take the time to leave us a review. Thank you for letting us work with you.
Happy birthday to our expert on all things paid ads, Ashley! Ashley is the #1 gal you want with you on client meetings because not only does she make ad metrics easy to understand, but she also has a way of making them fun (which we didn’t even know was possible). Welcome to the 30-club AD2, we love you so much!
Interested in learning how your brand can elevate its creative in the New Year? Check out our latest blog, where we sit down with our creative director and discuss the top graphic design trends for 2023. #LinkInBio
Did you know that TargetMarket provides detailed reporting for our clients? These monthly reports give valuable insights into what is working on your website, social media platforms, and paid ad strategies.
Have you ever wondered what is considered a “must-have” on your website? Well, we have some ideas on where to start:

1. A Captivating, Clear, and Engaging Header: Your site has mere seconds to capture the interest of visitors before they decide if they are sticking around or going elsewhere. For your site, that could be a beautiful photo or video, an inciting action such as important facts or call-to-actions, or a fancy animation to keep them engaged. Whichever you choose be sure it represents both your brand and what you can offer the visitor, and engagement and sales increases will naturally follow.

2. Social Links: Your social media platforms and site should be considered extensions of one another. Social lets you quickly update customers on important dates, events, sales, or new products. You can bring more visitors to your site through images that resonate with your target audience.

3. A Scroll-to-Top Button: While this may be a small addition that is often an afterthought, adding a small button on the side of the screen can save your visitors time and frustration. However, if you don’t have longer pages, you can skip out on this one.
Looking to elevate your photo and video content? Book a session @riftstudioschs and load up on high-quality content you can use all year round!

Certifications and Awards

Agency Insights + Perspectives

Sign up to receive the latest agency perspectives,
cultural insights, and inspiration.