{"id":1012,"date":"2016-06-17T09:00:24","date_gmt":"2016-06-17T13:00:24","guid":{"rendered":"http:\/\/themodernconnection.com\/?p=1012"},"modified":"2016-06-17T09:00:24","modified_gmt":"2016-06-17T13:00:24","slug":"4-essential-questions-to-ask-yourself-when-creating-a-website","status":"publish","type":"post","link":"https:\/\/targetmarket.com\/4-essential-questions-to-ask-yourself-when-creating-a-website\/","title":{"rendered":"4 Essential Questions to Ask Yourself When Creating a Website"},"content":{"rendered":"
<\/p>\n
There\u2019s no doubt your business needs a website. You may think your industry is so obscure or specialized that you don\u2019t need one, but I\u2019m here to tell you, you do. Even if you\u2019re a <\/span>tool supplier to the Aerospace industry<\/span><\/a>, or you specialize in <\/span>llama feed<\/span><\/a> – your customer will use the internet to find or research you. Not just any old website will do, however. It\u2019s important that your site is <\/span>working<\/span><\/i> for you – helping to maintain and attract new customers to your business.<\/span><\/p>\n Whether your existing website needs a bit of a facelift, or you\u2019re starting from scratch, there are a few questions you should be able to answer in order to create a site that\u2019s effective: <\/span><\/p>\n Sure, you\u2019ve got an idea of how you want your site to look, and how you think it should function, but I have a bit of a newsflash…your website isn\u2019t for you. It\u2019s for your customer. What are their needs? Why are they seeking you out? <\/span><\/p>\n Put yourself in their shoes, and focus the direction of your website on providing a rewarding experience for your customer. Are they coming to you to buy something? Gain valuable information? Review a portfolio of your work? <\/span><\/p>\n There may be more than one right answer for your business, so make sure you\u2019re providing the solutions that will matter to your audience.<\/span><\/p>\nWhat Does Your Customer Expect to Get From Your Site?<\/b><\/h2>\n
Will Your Customer Be Visiting Your Site From a Mobile Device?<\/b><\/h2>\n