We love social media for so many reasons: the way we can connect and converse with customers, the personality it allows businesses to show off, as well as the easy access it gives us to see what other businesses in our industry are doing. Because who doesn’t want to be able to sneak a peek into how the competition is doing on social media?
So we’re going to let you in on a secret: Facebook has an awesome feature built in to its Insights that allows you to do just that. It’s called Pages to Watch.
To access Pages to Watch, you’ll need at least 30 likes on your Page so that you can access Facebook Insights. You’ll find the feature at the bottom of your Insights Overview.